SW, SW, SW, Next’

moving forward. The phrase “Some will, some won’t, so what, next” is a powerful mantra in sales that highlights the importance of resilience and persistence. It reminds salespeople that not every prospect will turn into a sale, and that’s okay. The key is to not dwell on the rejections but to keep moving forward, knowing that the next opportunity might be a successful one.

Here’s a breakdown of the phrase:

  • Some will: This acknowledges that some prospects will be interested in what you’re offering and will make a purchase.
  • Some won’t: This recognizes that some prospects will not be interested, and rejection is a natural part of the process.
  • So what: This part encourages you to not take rejection personally. It’s a normal and expected part of sales.
  • Next: This emphasizes the need to keep moving and focus on the next prospect or opportunity without getting discouraged.

In essence, this phrase is about maintaining a positive mindset, not letting rejections affect your motivation, and continuously seeking new opportunities. It’s an effective approach for maintaining momentum and success in sales.

Posted by Paul Shala Neumi Rep

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